Nestlé today inaugurated the USD 100 million expansion of its milk processing facilities in Kejayan, Indonesia, which has now become one of Nestlé’s ten largest milk-processing plants worldwide.
In one of the company’s largest investments ever in the country, Nestlé is aiming to double the Kejayan plant’s capacity to produce high quality nutritious milk products to meet the demand of Indonesian consumers. This will significantly increase Nestlé fresh milk intake from local dairy farmers to more than one million litres per day in the next few years from its present intake of approximately 620,000 liters per day. The Kejayan plant has always stood as a symbol of Nestlé’s commitment to Indonesia, particularly to the 30,000 dairy farmers of East Java, Indonesia who have been collaborating with the company for over 30 years. The expansion is expected to have a significant impact on the economic development of the surrounding area. An excellent example of creating shared value – for society as well as shareholders.
The first edition of the Nestlé Prize in Creating Shared Value was a great success with more than 500 applications received from all over the world. Thank you to all participants for sending us their project applications!
Applications received represented a broad range of approaches to problems of nutrition, water, or rural development. Examples of projects included innovative solutions for improving access to and management of water, for improving the lives of farmers and rural communities, or delivering high nutritional value to populations suffering from nutritional deficiencies.
The Nestlé Prize Screening Committee selected the best applications from the pool of entries and the Nestlé Advisory Board on Creating Shared Value will choose the Nestlé Prize Laureate. Mark your calendar: the winner will be announced on 27 May, 2010!
The Nestlé Prize in Creating Shared Value seeks to recognize successes in the areas of nutrition, water, and rural development. More information about the Prize can be found on http://www.nestle.com/CSV/CSVatNestle/CsvPrize/About.htm.
Nestlé will commit to the Prize winner an investment of up to CHF 500,000 for a specified period of time, to assist in the development and scale-up of the innovation.
A major factor contributing to poverty and hunger is food insecurity, or the lack of sustainable physical or economic access to sufficient safe and nutritious food for healthy and productive living. The Food and Agricultural Organisation (FAO) of the United Nations has projected that, in 2009, over 1 billion people will go to bed hungry, and estimates that the world will need until 2050 to boost agricultural investment by US$83bn a year to feed a growing population.
Speaking on the issue of food security at the Private Sector Forum in Milan, Nestlé Chairman Peter Brabeck-Letmathe stressed the need for and the willingness of the private sector to be actively involved in addressing this issue. He emphasised that reducing food insecurity is not just about taking measures to produce more food, it is also about taking measures that actually change expectations and lead to sound long-term food security and called for bold solutions to tackle this issue.
In his presentation, Mr. Brabeck-Letmathe explains that there are five major challenges to overcome long-term global food insecurity: necessary quantities (basic calories and proteins) in a sustainable manner, generating reliable incomes for farmers, affordability of the food for low-income consumers, quality of food (including nutritional value and safety), and access (food at the right time, in the right form, at the right place).
It is unfortunate and ironic that most of the people that are under-nourished or malnourished are primarily farmers, and come from rural areas. Click here to view video.
I welcome your views on how private sector companies can confront and combat the issue of global food insecurity.
In line with Nestlé’s focus on nutrition as part of its creating shared value strategy, Nestlé Nutrition is taking a pro-active approach to the problems of malnutrition amongst older adults. Nestlé Nutrition is launching Resource® SeniorActiv to target the unique nutritional needs of the elderly. Resource® SeniorActiv is the first nutritionally complete oral supplement of its kind. It will be introduced in 2010 in Switzerland and progressively rolled out in key European countries.
At the same time, the company is globally introducing the revised Mini Nutritional Assessment Short Form (MNA®SF) for older people. This tool will help medical practitioners to better identify those who would most benefit from oral nutritional supplements.
Nestlé recently opened a global R&D Centre for biscuits and cereal-based snacks in Santiago de Chile. The new R&D Centre will lead Nestlé’s global research and development in biscuits and cereal-based snacks, focusing both on innovation and renovation of products.
R&D Santiago will bring together specialists from various fields, including nutrition, engineering, product development and quality control. With ingredients such as wholegrain, fruits and nuts, biscuits are part of a healthy balanced diet. The development of new technologies at R&D Santiago will help to further reduce sugar and fat levels to make biscuits lighter, without compromising taste or texture. R&D Santiago will also develop biscuits with bioactive ingredients to improve digestive health as well as fortified products to address local micronutrient deficiencies, thereby adapting biscuits to local tastes and needs.
Nutrition is one of three main focus areas of Nestlé’s Creating Shared Value strategy based on our assessment that nutritional awareness and the desire for improved health and wellness will increasingly drive consumer choice and aiming to create both financial value for shareholders and nutritional value for lower-income populations.
As part of its ongoing commitment to deliver superior nutrition in its cereals, Cereal Partners Worldwide (CPW) – a joint venture between Nestlé and General Mills has committed to reduce sugar levels in cereals advertised to children by an average of 20%.
Having reduced sugar in cereals advertised to children since 2004, CPW’s commitment to reduce sugar content further by an average of 20% will be carried out using existing technologies – as well as through advances that will be developed by the new CPW Innovation Centre, once it is fully operational by the middle of 2010.
Christi Strauss, President and CEO of Cereal Partners Worldwide, said: “Throughout the years, CPW has invested to deliver superior nutrition in its cereals. This is another important commitment that we are confident will be well received by consumers. By making this commitment, we will continue to deliver the superior nutrition that millions of consumers around the world have come to expect from us.”
Ms Strauss stressed that the taste of the cereals will not change and added: “Reducing sugar without sacrificing the taste is a challenge. But our joint venture has developed capabilities that are second to none in the food business. We can leverage these breakthroughs. It will require technology, time and substantial levels of ongoing investment, but we are committed to this initiative.”
Throughout the past decade, CPW has led numerous innovations in cereal that deliver superior health and nutrition to consumers. Due to the sugar reduction it has already achieved, CPW estimates that over 5,000 tonnes of sugar have been removed from its global food supply.
The seventh CSR Asia Summit was held in Kuala Lumpur on 27 and 28 October 2009 and aimed to be the most innovative and challenging conference on Corporate Social Responsibility (CSR) in the Asia-Pacific region. The participants were reminded that amidst the global economic crisis, CSR is more important than ever. With the theme “Sustainable Business as the Road to Recovery”, the event was attended by more than 300 delegates from all over Asia. It explored key CSR issues and strategies to demonstrate leadership in times of turbulence. Nestlé Malaysia was an active participant in the Summit, featuring exhibits to introduce Nestlé’s concept of CSR, which is Creating Shared Value (CSV). The booth showcased both local and global CSV initiatives, as well as Nestlé Malaysia’s reporting initiatives.
Nestlé’s CSV initiatives in Nutrition, Water and Rural Development were highlighted as exhibits as well as via a video. Apart from the breakout sessions, roundtables, training and stakeholder sessions were also organised for the delegates. The topics were mainly focused on Asia and brought new insights for businesses, governments, NGOs and other CSR practitioners.
If you prepare your meals at home and are looking for a few easy, healthy cooking tips, then look no further. This message from the Clearly Health channel shows how making changes to your ingredients and preparation, like substituting evaporated milk for cream and using the oven rather than pan-frying, are effective ways to lower the amount of fat in your diet.
Making incremental changes like these to our daily habits can help us all maintain a healthy diet – and it is vital to educate our children on healthy cooking and eating.
The Feeding Infant and Toddler Study 2008 was presented at the ADA Conference & Expo in Denver, Colo. tonight. The following provide more information about the study release:
Background and purpose
The Nestlé Feeding Infants and Toddlers Study (FITS) is a dietary intake survey with a large, representative, cross-sectional sample of parents and caregivers that provides information on the eating patterns and nutrient intakes of infants, toddlers and preschoolers living in the United States.
The major objective of FITS is to learn about the nutrient intakes and gaps of the youngest U.S. population group and to understand what foods are being consumed at different developmental stages when the diets of young children is rapidly changing.
Nestlé FITS 2008 data were collected for a sample of 3,378 children age zero-to-four years and provides important information on what foods are eaten at various different stages of development as children transition from an all milk diet onto the foods of the family.
Nestlé FITS 2008 is the second study of its kind. In 2002 Gerber Products Company, now a part of the Nestlé family, commissioned the groundbreaking FITS 2002 dietary survey of 3,000 infants and toddlers ages four–to-24 months, in response to the childhood obesity epidemic.
Design and population
The Nestlé 2008 FITS study focused specifically on a few core areas: nutrient intake and food consumption patterns of infants, toddlers, and preschoolers from age zero-to-four years using a standardized 24-hour dietary recall method.
Mathematica Policy Research, a nonpartisan research firm, conducted the study on behalf of Nestlé. Mathematica also conducted the FITS 2002 study. The Nutrition Coordinating Center (NCC) at the University of Minnesota worked with Mathematica to collect the dietary recalls.
Telephone interviews were conducted to recruit participants, to collect food and nutrient intake data, and to collect additional information on household demographics, growth and development and feeding/consumption patterns.
FITS 2008 updates information on the diets of children age four-to-24 months from FITS 2002 and provides new information on the diets of children age 24-48 months.
FITS 2002 included a survey of 3,022 infants and toddlers age four-to-24 months
FITS 2008 includes 3,378 infants and young children from birth-to-four years of age
A foundation to build on
Nestlé FITS 2008 reveals both progress and areas of concern in the diets of young children in the United States. The data show some positive trends versus 2002— infants are being breastfed longer; and fewer infants and toddlers are consuming sweets and sweetened beverages on a given day. However, other findings are less positive — on a given day, many toddlers and preschoolers aren’t eating a single serving of vegetables or fruit and they are consuming diets less than the recommended 30-to-40 percent of calories from fat. Most preschoolers are eating too much saturated fat and sodium.
FITS 2008 data suggest that parents are hearing and following the feeding guidance for infants, yet there is continued work that needs to be done to reinforce good feeding habits as children become toddlers and preschoolers and begin eating from the family table.
More guidance and support is needed to help parents better transition from feeding a baby to meeting the unique nutrition and feeding needs of a toddler or preschooler. The diets of toddlers and preschoolers are mirroring the unhealthy eating patterns often seen in older children and adults.
FITS 2002 was the foundation of the Start Healthy, Stay Healthy™ nutrition system, Nestlé’s patent-pending stage-based nutrition system that combines products, education and services to foster healthy growth and development and the early establishment of healthy eating habits from birth to preschool. Start Healthy, Stay Healthy Milestones Symbols™ direct parents to the information and products tailored to their child’s developmental stage. The insights from FITS, along with dietary recommendations from the United States Department of Agriculture (USDA), the National Academy of Sciences/ Institute of Medicine (NAS/ IOM) and the American Academy of Pediatrics (AAP) are the foundation of theStart Healthy, Stay Healthy nutrition system, feeding guidelines and resources1.
FITS 2008 builds on this foundation with updated research to further understand nutrient intakes and early-childhood eating patterns and to determine whether parents and caregivers have modified the diets of their children. The data will provide new insights on the diets of preschoolers and will help to determine whether parents and caregivers have modified the diets of their children age four-to-24 months.
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