Submitted by:
mhsato
Aguah, The Spirit of Waters
November 11, 2009
“Aguah – O Espírito das Águas” (Aguah – The Spirit of the Waters)
“Children, my name is Doctor Persévus Águs and here is your mission: we need to find Águah, the spirit of the Water. Water is now tainted in red and it does not get things wet anymore. It is crucial to save the Water of our planet. Let’s go!”
Doctor Persévus’ call sounds like an energizer to the 50 children attending the interactive theater session at the Gurapiranga dam in the city of Sao Paulo, Brazil. Divided into three groups, they walk into the forest nearby and navigate through the dam to reveal the mysterious Águah. On their way, they meet cannibals, the frog people, and a very suspicious scientist who tries to deviate the group from their goal. More importantly, the children learn about the importance of water, our individual responsibility to preserve it, and how to avoid waste and pollution.
Adventure all over! Children, teachers, and parents, — everybody gets involved in this mission to save water. They leave the play with a smile on their faces, and with an understanding on how each one can contribute to preserve water and its importance to life.
During the week, children from public schools attend the Águah sessions. Weekends are dedicated to the public using the Gurarapiranga park. By the end of 2009, this project will have received 7,000 children. The play is a joint effort of Nestlé Brazil through its Cuidar Programme, dedicated to the environment conservation focused on water, and the Sao Paulo Environment State Department.
Tags: CSV and CSR, Cuidar in Brazil
Comments ::
ADA Africa agriculture Asia breastfeeding children coffee Corporate Social Responsibility Creating Shared Value CSR CSR Asia CSV CSV and CSR farmers farming FITS food food security food supply food technology fortification health healthy lifestyles india infant ISO 26000 Michael Porter Nescafé Nestle Malaysia nestlé Nestlé China Nestlé Waters NGO Nutrition obesity Peter Brabeck-Letmathe Prize Rural Development School Meals sustainability UN USA Water Water Management water restrictions


| January 27, 2010 |
| January 7, 2010 |
| January 7, 2010 |



nutrition


VIEW VIDEO

